YOUR FULL-SERVICE RE-MARKETING PARTNER

E-MAIL
MARKETING + SMS

Fancy Awesome is just like your own in-house team,
but with years of combined experience across a plethora of
industries. Our band of email and SMS experts build a comprehensive, results-driven strategy for your campaigns, then seamlessly execute to scale your engagement and revenue.

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Why email is impactful

email marketing = building relationships

Simply put, email marketing is the art and science of using email to generate sales for your store.

Between regular promotions, segmented blasts, and
re-engagement campaigns, there’s a lot of potential revenue left
on the table if you don’t reach for it.

Your strategy can be as simple as sending emails to those who abandon their shopping carts. Or complex, like having numerous campaigns that work synergistically to multiply sales exponentially.

Ultimately, when you look at the promotions, offers, free shipping coupons, and lead nurturing emails — email
marketing is about building relationships.

The three arms of
email marketing

Transactional.

These are the emails that are deployed by your automated systems, confirming actions taken by your prospects and customers. The average revenue per transactional email is 2x to 5x higher than standard bulk email.

Relational.

Studies show that companies who use email to nurture leads generate 50% more sales-ready leads at 33% lower cost. Examples of relational emails include newsletters, subscruption confirmations, contest announcements, and more.

Promotional.

Promo emails have proven to be an extremely powerful growth tool. Studies show that 66% of consumers have made a purchase online as a direct result of an email marketing message. This includes sales, coupons, new product announcements, and more.

SMS SERVICES

The Power of Text Messaging

Did you know that 46% of people admit to checking their phones before even getting out of bed? Most digital marketers scoff at the idea of SMS marketing because they believe it’s more regulated than email marketing. But that’s simply false.

Half-baked mobile-targeting tactics are costing you
conversions, clients, and revenue, while SMS marketing success is ripe for the taking. How do we know? Because open rates for texts vastly surpass email at 98 percent versus just 20 percent for email. However, with expert email and SMS strategies combined, your campaigns will be unstoppable.